About Us

PARAMOUNT RICE PVT.LTD. was established in the year 1988 with a vision to consolidate the fragmented Basmati rice industry. In a short span of time, it has risen to be one of the leading millers in the industry.
A unique business model, out of the box the approach of the management, and the goodwill of the customers has enabled the company to consolidate on its leadership position.
We are placed in one of the best Basmati producer regions in BUNDI district of RAJASTHAN. We had been the suppliers to all top exporters across the country and millers.
PARAMOUNT RICE PVT.LTD. is having a niche in Rice market for producing finest sortex cleaned parboiled rice. We have our presence in the domestic market through our 351 Brand Basmati Rice.

To preserve and enrich the legacy of Basmati Rice in India by ensuring the genetic integrity of the seed, by encouraging farmers to adopt scientific agricultural practices and by leveraging world-class rice processing technologies, to be acknowledged as the best company to be known for its quality, purity and customer satisfaction globally.

To become a well-admired brand in Basmati Rice segment globally. We are committed to delivering precision – perfect quality to our customers; nurture a professional work environment that fosters employee excellence, growth and job satisfaction; and build a financially strong, growth-oriented company that creates value for our stakeholders.

We believe in putting the customer first.
We believe in valuing the work of farmers.
We believe in aspiring to be a learning organisation.
We believe in working towards achieving zero-defect quality.
We believe it is essential to behave responsibly as a global corporate citizen.
We believe in using world-class technology to attain better results.
We believe in building a work culture based on merit, integrity and transparency.